About Customer Service Intelligence on the market?

Customer Intelligence is a type of market research that begins with the basics of the client, as its demographics and its location. This information is then enhanced with business-critical data on the activities of consumers on the Internet.

Following advantages are that:

1. Comprehensive understanding of the customer experience with a company
2. The forecasts can be made after obtaining the reasons behind the behavior of clients positive or negative.
3. This information can be applied in advanced strategic decision